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Title: A very interesting article by John Mellencamp


Benito - March 29, 2009 02:43 PM (GMT)
http://www.huffingtonpost.com/john-mellenc...t_b_177836.html

And I like this very Elliott-y riposte:

QUOTE Sounds like another one of those 'poor me' pleas. We have a new endangered species on the planet and it is the major records labels.

I have worked in sales and marketing in very high technology for over 20 years. It will keep evolving faster than anyone can imagine & the majors need to adept to it. Wishing for vinyl to return to increase sales will never become mainstream. Record labels, which some are beginning to do, need high tech / social media types on their payroll so they can understand what is going on.

I also find this article only addresses artist creativity & prosperity, not the core reason so many indie artist are making a living in music today. "Today's music is all about YOUR FANS", it's not about you, your music, your creativity or pleasing your ego any more! It's about building a fan base by connecting with your fans and creating moments for them on each song you sing & each show you book.

The fact the music business is better than ever is because more people can make a living on their own without some record executive deciding what is best for them. What's best for today's artist is whatever your fans want. In sales we call this 'customer service'. Indie artist have finally found a way to acquire their own piece of the music pie....which, allows them to do what they love to do.
END QUOTE

imthesame - March 29, 2009 06:08 PM (GMT)
Interesting find!

KittyloverforElliott - March 30, 2009 02:38 AM (GMT)
Thank you. That was a good read. I am so glad that Elliott decided to go Indie.

twinsloveelliott - March 31, 2009 02:31 AM (GMT)
Great article by John Mellencamp. Thanks for posting the link. The way the article explained Sound Scan etc., and how the music industry works, really goes along way in understanding why the same 20 songs are played on the radio incessantly. Some songs I end up learning (even if I don't particularly care for it) because you hear it over, and over, and over ad nauseum. Can hardly wait for May 5th to hear some new Elliott. So far we haven't heard F4L on the radio here in Colorado. :elliottelliott:

Benito - April 1, 2009 01:52 PM (GMT)
QUOTE (twinsloveelliott @ Mar 30 2009, 09:31 PM)
The way the article explained Sound Scan etc., and how the music industry works, really goes along way in understanding why the same 20 songs are played on the radio incessantly.

The curent state of affairs in the music industry requires proactivism by the artist himself--a fact that is not lost on Elliott Yamin, and this is the reason he is THERE promoting and dealing with the nitty-gritty. In effect, those who are lazy will fall by the wayside.

The Soundscan reality is a double-edged sword: We Elliott Yamin fans rejoice and relish whenever any of his songs is in the Top 40; on the other hand, if he falls short, we grit our teeth and curse the winds.




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